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wavy.pt
The idea was all there. It just had nowhere to exist. — desktop version
The idea was all there. It just had nowhere to exist. — mobile version
4× 100
top Google score
4
weeks to going live
Level 5
AI ready
100%
built from scratch
Digital SolutionsPROJECT

The idea was all there. It just had nowhere to exist.

Mariana knew exactly what she wanted Wavy to be. What was missing was the place where someone could actually see it. Four weeks later, that place existed.

01

The Challenge

Wavy is Mariana Antunes' digital direction and marketing practice. When we started, the brand was already thought through in detail: she knew what she wanted to say, to whom, and in what tone. It was missing one thing only, and it was the one that changes everything. It had nowhere to exist where anyone could find it. Because an idea, however good, does not show up on Google and does not answer someone who wants to book a conversation. And every week that passed was people looking for Wavy and finding nothing.
02

The Solution

We worked the way we always work: understand first, decide the route next, build last. What was different was the beginning. There was no document to read, so we started by talking, until what only Mariana could see was there in front of all of us.
2.1Structure

The idea takes shape

An idea only becomes a website once someone puts it in order. That is where we started: we turned the conversation into pages, each with a clear job, and gave them a look that belongs to Wavy and to nobody else. All of it in Portuguese and in English, from day one.

2.2Google

Findable, not just good looking

A site nobody finds is an expensive brochure. We got Wavy ready to be found in both languages, and Google confirmed it: top marks across its four quality checks, run on mobile, which is where they are hardest to get. Few sites get there.

2.3Enquiries

Built to start conversations

Someone who likes what they see has to be able to act without thinking twice. We left two doors open, and both of them simple: send a message, which lands straight in Wavy's inbox, or book half an hour of conversation in three clicks.

2.4GDPR

The part nobody wants to do

Cookies, consent, privacy policy. It is the part nobody feels like doing and the only one that causes real trouble when it is left undone. It was done.

2.5Launch

Live, at the brand's own address

We put the site live at wavy.pt and handled the thing that usually slips: making sure messages from the form actually land in the inbox. A form that sends nowhere is worse than no form at all.

2.6After

The work does not end at launch

And we stayed. A website is not a job you hand over and forget, it is a living thing that needs someone looking after it to stay fast and keep showing up.

A look at the site

A tour through the site pages. Click each one to view it larger.

Services page, with the three-step method
"

I chose ADDS to build my company's website and I'm sure I couldn't have chosen better. I felt looked after through every stage of the project. João is incredibly helpful, attentive and excellent at what he does. Highly recommend!

Mariana Antunes
Founder of Wavy
03
Services used

The path we walked, from day one to ongoing care.

01

Discovery Session

We listened to Mariana until we understood Wavy the way she saw it: where she wanted to get to, who she wanted to reach, and what the site really had to do.

02

ADDS Roadmap

We turned the idea into a plan, with the priorities in the right order, so we could move forward without surprises along the way.

03

ADDS Create

We built all of it: the look, the copy and the pages, with the site working and ready for whoever turned up.

04

ADDS Care

We stayed on, with maintenance and ongoing support, so the site would not age on its own.

04
Technologies
AstroTailwind CSSTypeScriptVercelResendCalendlyGoogle Analytics 4Schema.org

In the end, Wavy did not gain a website. It gained a place where it exists, where it gets found, and where someone can say they want to talk.

NEXT STEP

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