# AI, Data & Digital Consulting for SMEs

> https://addssolutions.com/en/

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People-centred AI, Data and Digital solutions for real business impact. Custom consulting from strategy to delivery. Free Discovery Session.

## Solutions — 4 areas

### AI Solutions — AI from concept to your business's real operations

We turn data and processes into smart decisions. Whether you're taking your first steps in AI or have already tried without results, we develop predictive models, chatbots, automations and generative AI solutions tailored to your company's real needs. No empty promises, measurable impact.

*What if AI could think with you, at the pace of your business?*

**What we do:**

- Predictive models and machine learning
- Chatbots and virtual assistants
- Smart process automation
- Generative AI for assistants and smart content
- Computer vision and image processing
- Smart recommendations

**Use cases:**

- Customer churn prediction
- Customer service chatbot
- Invoicing automation
- Marketing content generation
- Visual product inspection
- Personalised e-commerce recommendations
- Automatic email triage
- Sentiment analysis on reviews

### Data Solutions — Scattered data turned into clear decisions

We build the data infrastructure your business needs. Whether your data is scattered across spreadsheets or you already use systems but can't get value from them, we integrate sources, centralise information and build interactive dashboards that answer the right questions at the right time.

*What if your data could speak with you, at the pace of your decisions?*

**What we do:**

- Dashboards and analytics reports
- Data integration and transformation
- Data centralisation and storage
- Statistical analysis and advanced reporting
- Business indicators and metrics
- Data quality and governance

**Use cases:**

- Executive dashboard
- Sales and performance analysis
- Automated reports
- Data audit
- ERP and CRM integration
- Centralising scattered sources
- Business KPIs and metrics
- Data cleaning and normalisation

### Digital Solutions — Functional digital experiences built around people

We build websites, web and mobile apps, e-commerce and system integrations that genuinely work for your business. Whether you're starting from scratch or need to modernise what you already have, we design digital experiences built around people, with optimised performance and a focus on what really matters: results.

*What if your digital presence could grow with you, at the pace of your business?*

**What we do:**

- Website creation and modernisation
- Tailored web applications
- Mobile solutions
- Online stores and e-commerce
- System and platform integrations
- Interface design and prototyping
- Hosting and maintenance

**Use cases:**

- New website
- Full redesign
- Tailored web application
- Mobile app
- Online store
- ERP or CRM integration
- UI/UX prototype and design
- Hosting and ongoing maintenance

### Strategic Solutions — From strategy to technology execution

We support decision-makers and companies in defining their digital and technology strategy. Whether you're starting your transformation journey or have already made choices you want to validate, we work with you on audits, roadmaps, proofs of value and ongoing mentoring that follows your business as it evolves.

*What if your strategy could move with you, at the pace of your priorities?*

**What we do:**

- Strategic and technology consulting
- Technology and digital audit
- Proof of value before investing
- Ongoing mentoring and support

**Use cases:**

- Technology audit
- Digital transformation roadmap
- Proof of concept before investing
- Ongoing monthly consulting
- AI and data strategy definition
- Vendor and technology validation
- Infrastructure modernisation plan
- Technical mentoring for leadership teams

## Why ADDS

At ADDS, we're the partner many companies need but don't know exists.

### We listen before we propose

"The best technology is the one built for you."

No off-the-shelf solutions. We always start by understanding your context, challenges and goals before proposing anything.

### Nothing is one-size-fits-all

"Every business is unique. Every solution is too."

Every project is built from scratch, tailored to your needs. Every technical decision answers to your context, your business and your people.

### We stay with you after delivery

"Success is a journey, not an event."

Our work doesn't end at launch. We grow with our clients, adapting, improving and evolving together over time.

### A team chosen for character

"We hire people, not CVs."

At ADDS, we value who someone is above all else. We build teams with empathy, authenticity and the drive to make a difference, because the best technology comes from people, not processes.

### Clarity above all

"Accessible technology starts with the language you use."

We explain complex technology in plain language. Direct, honest communication, no fuss. We respect your time.

## Case studies

### Wavy's official website

**Area:** digital · **top Google score:** 4× 100

**Address:** wavy.pt

Wavy had a design for a website, but not the website itself. We took care of that: we built the site from scratch, in Portuguese and English, fast, secure and easy to find on Google, and put it live at the brand's own address.

#### The Challenge

Wavy, Mariana Antunes' digital marketing project, only had a design showing what the site could look like. The most important part was missing: a real, live website that anyone could visit. Wavy needed a professional site, in Portuguese and English, fast, easy to find on Google, and where visitors could get in touch or book a conversation.

The goal was simple to state: go from a design to a real, solid website that's easy to maintain, without giving up speed, ease of use or security.


#### The Solution

We built the site from scratch, with its own look that matches the Wavy brand. In total there are six pages, each in Portuguese and English. Everything was designed to load fast and work well on any phone or computer.

To help bring in clients, we created a short quiz that guides visitors, a few animations across the pages, and a clear three-step path. Anyone who wants to reach Wavy can fill in a form (messages go straight to the company's inbox) or book a 30-minute conversation in just a few clicks.

We also took care of the things you don't see but that count: a statistics system that respects visitors' privacy (with a cookie notice and a privacy policy, fully within the law), the groundwork for the site to show up well in Google searches in both languages, the attention that makes it easy for anyone to use, and all security protections switched on.

And the result speaks for itself. In Google's quality tests, run on mobile (the toughest check), the site earned top marks, 100 out of 100 across all four areas measured: speed, ease of use, best practices and Google visibility. It's a result few websites reach. Finally, we put the site live at wavy.pt, with a secure connection and the company's email working reliably.


#### Results

- 4× 100 — top marks on mobile, from Google
- 0 — security issues
- 4 — weeks to go live
- PT / EN — site in two languages

**Services used:** Discovery Session, ADDS Roadmap, ADDS Create, ADDS Care

**Technologies:** Astro, Tailwind CSS, TypeScript, Vercel, Resend, Calendly, Google Analytics 4, Schema.org

> I chose ADDS to build my company's website and I'm sure I couldn't have chosen better. I felt looked after through every stage of the project. João is incredibly helpful, attentive and excellent at what he does. Highly recommend!

— Mariana Antunes, Founder of Wavy

## Contact

The first conversation is a free, no-commitment 30-minute Discovery Session.

- **Email:** geral@addssolutions.com
- **Phone:** +351 931 797 736
- **WhatsApp:** +351 931 797 736
- **Location:** Lisbon · we work across Portugal, mostly remotely

Available for new projects
